van wrapping in Wakefield

Fleet Branding Project – Satin and Gloss Van Wraps for Hunters Safety Group

Hunters Safety Group partnered with us to transform their fleet with a premium partial wrap solution that delivers both impact and brand consistency on the road. The project involved wrapping six commercial vans using a combination of satin vinyl and gloss detailing, creating a bold and professional finish that reflects the company’s reputation in the safety and training industry. This case study highlights how a well-executed fleet wrap not only improves visibility but also strengthens brand recognition across multiple vehicles.

Objective

Hunters Safety Group Ltd., a leader in safety training and consultancy, sought a bold and cohesive fleet presence that reflected its professional image and brand guidelines. The goal was to wrap six of their vans using a design that would reinforce brand recognition on the road while maintaining a high-end finish and long-term durability.

Challenge

While the branding guidelines were clear, the design presented a logistical challenge: the company's logo needed to be visible across the sides, rear, and top of each van. This required a carefully engineered wrap solution that would allow the logo to flow seamlessly over multiple vehicle surfaces without distortion. To achieve this, the logo had to be artistically warped—a task requiring precision design work and client collaboration. Furthermore, the finish required a mix of materials: a satin laminate part wrap for a sleek, understated base, with the logo executed in high-contrast gloss vinyl for visual impact.

Solution

We executed a partial satin vinyl wrap across all six vans, offering a clean, professional backdrop that aligned with Hunters Safety Group’s branding. The standout feature was the gloss logo, which was carefully adjusted with the client’s approval to ensure it wrapped continuously from the rear panels up across the roofline and down the vehicle sides. This bespoke approach to vehicle cladding wrapping created a striking 3D visual effect, increasing the fleet’s visibility and reinforcing brand consistency across all units.

Client Feedback

“The final result was better than we imagined. The satin and gloss contrast really makes the vans stand out, and the logo wrap around the vehicle is a great touch. The team worked closely with us every step of the way and delivered exactly what we needed.”

Hunter Safety Group Ltd.

This project demonstrates the power of smart fleet branding and creative vinyl application. By using a combination of matte and gloss finishes, along with strategic design manipulation, we delivered a distinctive wrap solution that elevates Hunters Safety Group Ltd.’s road presence and brand recognition.

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