Wilsons Carpets Worksop exterior display

Wilsons Carpets – Worksop Showroom Signage Refurbishment

HG Graphics installed signs across Wilsons carpet's showroom in Worksop.

Objective

Wilsons Carpets, one of the UK’s leading flooring retailers, embarked on a signage upgrade for their Worksop showroom to enhance visibility, brand consistency, and customer appeal across all elevations. The aim was to refresh the building’s presence while utilising existing infrastructure where possible—minimising disruption and maximising efficiency.

Challenge

The refurbishment required a complex installation across the front, side, and back elevations of the building. Site-specific constraints, including restricted access widths and the presence of bollards, posed logistical challenges for equipment and crew. Additionally, certain signage elements needed to be adapted to fit existing systems, such as re-powder-coating existing caps and integrating new flex face signage into reused trays. An optional window frame wrapping was also under consideration, which required precise colour matching to Wilsons’ brand grey specification.

Solution

The project was successfully executed through a phased and highly coordinated approach.

Front Elevation

  • Installed a main illuminated flex face sign measuring 4000mm x 10,220mm, using the existing sign system with re-powder-coated cappings for a refreshed finish.
  • Added two side sign trays (4000mm x 1100mm with 50mm returns) featuring cut vinyl graphics for consistent branding.
  • Provided an optional solution for internal and external window frame wrapping to match Wilsons’ grey, ensuring seamless cladding colour integration.
  • Due to bollards limiting standard equipment access, a boom lift was used for safe installation.

Left-Hand Side Elevation

  • Installed a sign tray (4000mm x 1000mm with 50mm return) featuring Wilsons’ brand-specific cut graphics.
  • Mounted a low-profile flex face sign system (6200mm x 3600mm) with a 90mm return, using scaffolding due to an 1100mm width restriction preventing boom lift access.
  • Re-powder-coated all caps for a consistent visual finish.
  • Illumination to be confirmed based on final power availability.

Back Elevation

  • Applied a second flex face sign (6200mm x 2930mm) in the same low-profile style as the side elevation.
  • Addressed a working width limitation of 1700mm using scaffolding for safe installation.
  • Ensured all caps were re-powder-coated to align with the updated aesthetics of the front and side elevations.

Final Outcome

The comprehensive upgrade of the Wilsons Carpets Worksop showroom has significantly elevated its kerb appeal, brand visibility, and overall consistency. The thoughtful integration of reused systems, strategic access planning, and high-quality materials demonstrates how a complex multi-surface signage project can be delivered efficiently without compromising on design or durability.

Client Feedback

“The refresh has transformed our showroom. Everything from the clean signage lines to the consistent grey colour on the caps and frames makes a big difference. It feels like a whole new space.” 

Wilsons Carpets

This case showcases the value of combining signage refurbishment expertise with creative access planning and vinyl wrapping solutions, delivering premium results for one of the UK’s top retail brands.

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